Designing a Site from the SEO Point of View

  • Use of Bold Tags and Heading: Proper use of heading and bold tags is necessary while designing a website. Bold tags are mainly used to denote the important sections of content to the search engine crawlers.Optimization of Image: Search engine bots can not crawl the images used in a website design. So it advisable to use correct and relevant ALT texts.
  • Use of External Files for Java and CSS: If all the codes are placed on a web page then automatically it becomes heavier and it can take up much time to download. If an external file is created for websites where Java Script and CSS are used, then it will be easier for a web page to download.
  • Title and Meta Description: For every page of a website unique title and meta description are to be used. Often it is seen that same page title and meta description have been added in a CMS based site. But this reduces the value of the site to a search engine.
  • Canonical URLS: To avoid being marked as using duplicate content it is better to use 301 permanent redirection to the URL that contains www. It advisable to use a site URL as <a target=”_new” rel=”nofollow” href=”//www.thedotsuccess.com”>//www.thedotsuccess.com</a>
  • Use of Bold Tags and Heading: Proper use of heading and bold tags is necessary while designing a website. Bold tags are mainly used to denote the important sections of content to the search engine crawlers.
  • Optimization of Image: Search engine bots can not crawl the images used in a website design. So it advisable to use correct and relevant ALT texts.
  • Use of External Files for Java and CSS: If all the codes are placed on a web page then automatically it becomes heavier and it can take up much time to download. If an external file is created for websites where Java Script and CSS are used, then it will be easier for a web page to download.
  • Title and Meta Description: For every page of a website unique title and meta description are to be used. Often it is seen that same page title and meta description have been added in a CMS based site. But this reduces the value of the site to a search engine.
  • Canonical URLS: To avoid being marked as using duplicate content it is better to use 301 permanent redirection to the URL that contains www. It advisable to use a site URL as <a target=”_new” rel=”nofollow” href=”//www.thedotsuccess.com”>//www.thedotsuccess.com</a>

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Not getting the clicks you want during peak season? Discover how to fine-tune your PPC campaigns to ride the seasonal wave and actually turn spikes in interest into sales. Seasonal trends can be an excellent opportunity for PPC campaigns to drive sales. By capturing the trending interests of the target audience, PPC experts can get […]

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Increased Visibility and Reach Hashtags drastically increase the viewability of your content. In other words, it helps someone discover posts under specific topics even when they are not following you, and this generally increases engagement, as your posts become visible to a larger population. For example, the hashtag #food, #foodporn, #foodie, and #instafood, as well […]

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