Since the inception of search engines like Google and Yahoo in the 1990s and now along with Bing the battle between creativity and SEO has been a matter of concern. Modern businesses strive to pave their position in the respective industry and often face the challenge of balancing creativity with search engine optimization.
No doubt, a visually appealing website can attract visitors, it must also be rightly optimized for ranking well in search engine results. SEO optimization by expert SEO service providers helps a specific page rank better on search results. Good performance indicates that a page should be shown on page one of the SERP rather than page two, which users rarely visit.
SEO is there to ensure that a site’s creative effort reaches the intended audience. Without tailored SEO strategies, even the visually stunning websites may go unnoticed.
SEO involves a range of methods, such as keyword optimization, backlinks, and enhancing the speed of a website, all with the goal of boosting a website’s appearance in search engine outcomes.